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MMAE 534 - Product Design and Innovation

Course Title: 

Product Design and Innovation

Course Description: 

This course covers all aspects of planning new products or services that are commercially viable and add to a company’s suite of offerings. It includes such topics as user research, market analysis, need/problem identification, creative thinking, ideation, concepting, competitive benchmarking, human factors, prototyping, evaluation, and testing. The course includes creative, analytical, and technical skills in a balanced approach using such teaching methods as case studies, individual exercises, and group projects.

Credit: 

(3-0-3)

Prerequisite: 

None

Corequisite: 

None